The new 3|SHARE: Why we added Sanity & Craft CMS to our CMS arsenal

For over a decade, 3|SHARE has been at the forefront of enterprise content management, helping global brands navigate complex digital experiences with Adobe Experience Manager. But as customer touchpoints multiply and content velocity accelerates, a singular solution no longer fits all needs. That's why we've strategically expanded our arsenal to include Sanity and Craft CMS—while maintaining our deep Adobe partnership. 

The strategic shift toward composable architectures

Modern enterprises face four critical challenges that traditional CMS platforms struggle to address:

• Omnichannel agility: Delivering consistent content to websites, apps, IoT devices, and emerging channels.
• Developer velocity: Reducing dependency cycles between content and engineering teams.
• Editorial efficiency: Enabling real-time collaboration for distributed content teams.
• Future-proof adaptability: Keeping pace with an evolving technology landscape through frequent releases 

"Where traditional CMS platforms require costly upgrades for new capabilities, Sanity delivers pro-level features every season—staying ahead of tech and UX trends while maintaining enterprise stability."

Our triangulated CMS approach

Why this matters for your digital strategy

• Future-proof investments: Avoid vendor lock-in while leveraging best-of-breed solutions.
• Cost optimization: Right-size CMS selection per project requirements.
• Seamless transitions: Our proprietary migration toolkit ensures zero-data-loss transitions.

Flexibility Deep Dive

Sanity's standout advantage lies in its radical flexibility. Unlike monolithic platforms, it evolves quarterly with production-ready features, from AI content enrichment to real-time co-editing enhancements. This technical agility, combined with its open-source studio, allows unprecedented customization. Authors work in tailored interfaces rather than wrestling with rigid frameworks, while developers integrate new channels in days, not months.

Ready to Evolve Your CMS Strategy?

At 3|SHARE, we’re passionate about helping organizations build flexible, future-ready digital ecosystems. Whether you're exploring headless options, looking to optimize your current CMS, or planning a full-scale migration, our team is here to guide you every step of the way.

Let’s talk about how we can support your next digital transformation. Contact us today to start the conversation.